When looking for a new medical job, physicians can take a few lessons from the marketing world. Even with top-notch qualifications, it’s important to set yourself apart to get the job you’re looking for. Here are two ways marketing can help you find—and get offered—the job that’s right for you.
Work with a recruiter.
Marketing is all about getting the right message to the right people at the right time.
For prospective physicians, this means getting your information out to:
- Hospitals and practices that are hiring for the medical positions you desire.
- A physician recruiter.
In fact, you can accomplish #1 by doing #2, since a physician recruiter can help get your information to the people in charge of hiring at hospitals and private practices. Physician recruiters are aware of all the openings and potential openings that meet your criteria. They can help you be in the right place to take advantage of opportunities as they arise.
Present yourself in the best light.
Another tenet of marketing is the idea of comparative advantage. As a physician, you need to come across as being the most qualified person for the job out of all possible candidates. This means tailoring your resume to fit the position you are interested and listing specific responsibilities, accomplishments, and proficiencies that make you a great fit for the job. This will help you stand out again other applicants who only provide general lists of experiences and skills. Here are some tips on how to prepare your medical resume.
By taking these lessons from the marketing world, you have a much better chance of securing the position you want instead of taking whatever comes along. This in turn can set you on the right path to meet your long-term career goals. If you’d like help showing your qualifications in the best light and getting your resume out to the right people, contact one of our specialty-specific recruiters today!